Built by Engineers Who
Felt the Problem
Stockholm, Sweden — from DAGG's engineering collective
DIS started as an internal tool at DAGG, where our team — with roots in game development, systems programming, and machine learning — spent years building production systems across legal tech, marketing tech, and enterprise software. We kept hitting the same wall: critical context buried across GitHub, Linear, Slack, and docs. So we built the tool we wished existed.
Context should be a feature, not a chore
Every decision in software development depends on context that is scattered across dozens of tools. Who changed this API? What was the reasoning behind that architecture decision? Is anyone else working on something related? Today, getting these answers means interrupting someone or spelunking through five different tools. We believe that context should be unified, searchable, and available to every team member — without pulling anyone out of their flow.
Not just another AI startup
Practitioners First
Human in the Loop
Grounded, Not Generative
The people behind DIS
A team of seasoned engineers and technologists based in Stockholm, Sweden — building the tools we wished we had.
Leadership
Christian Pérez
Founder & Visionary
Serial entrepreneur. Building companies at the intersection of AI and engineering.
Simon Lundmark
Founder & CEO
Shipped Helldivers 2 at Arrowhead. From physics engines to AI systems.
Engineering
Dan Printzell
Software Engineer
Game engine roots, now a full-stack product builder. Goes deep on whatever he touches.
Fredrik Engkvist
Software Engineer
20+ years in game dev and systems software. From crafting game mechanics to AI-driven optimization.
Peter Friebel
Software Engineer
30+ years from embedded systems to game engines. Ran his own dev consultancy for two decades.
Ollanta Cuba Gyllensten
Software Engineer
From fintech trading systems to health-tech research at Karolinska. Co-founded EdQu.
Gustaf Sundberg
ML Engineer
Coding since the Commodore 64. From Assembly to PyTorch, across computer vision and deep learning.
Jakob Berggren
Software Engineer
Engineering degree with ML specialization. Translating AI research into production systems.
Finance
Caroline Pérez
Finance
Keeps the numbers in order and the team running.
Built inside DAGG
DIS is owned and built by DAGG, a technology collective founded by Christian Pérez and based in Stockholm, Sweden. DAGG was built with a clear focus: high-quality software systems and helping companies scale through engineering discipline.
Our engineers come from game studios, systems programming, and machine learning research — not the typical AI startup path. Several of us shipped AAA games before shipping AI products. That background in real-time systems, performance engineering, and building things that millions of people actually use is what shapes how we build DIS.
Over the years, DAGG has worked across legal tech, marketing tech, and enterprise software — always as hands-on builders, not consultants with slide decks. We saw the same pattern everywhere: critical context scattered across tools, engineers spending hours searching instead of shipping. DIS exists to fix that.
Today, DIS is led by Christian and Simon Lundmark. The entire engineering team works on DIS full-time — the same people who built game engines, fintech platforms, and production systems now build the intelligence layer for your systems.
Stockholm-based
Small by design
Builders, not advisors
See if DIS fits
your team.
Start with a 6-week pilot. Connect your tools in under 5 minutes.